TOP 10 Thematic and Functional Lists - March 2023
Read Mediapanel study results for March 2023.
The analysis of data from the Mediapanel study, prepared by PBI and Gemius Poland, covered the period from March 1 to April 10 and concerned selected thematic categories. Its aim was to determine the method of Internet consumption in Poland in the period around Easter.
#Mediapanel case study: Recipe for Easter.
The indicator "users" (real users) means the number of people visiting a given website or application, not the number of active users of platforms / services or accounts registered on them.
Information and journalism - general
Local and regional information
Business, finance, law
Science and technology
VOD and OTT services
Social media and websites
Sport
Multi-thematic women's websites
Gossip, celebrity life
Online shopping
Health and medicine
About Mediapanel Research
Mediapanel is the first cross-media study in Poland based on a single source. The study combines site-centric measurement (measurement scripts at the site and application level) and user-centric measurement (panelists' behavior). In the production of data, we use proprietary, internationally recognized methodologies and algorithms. The Mediapanel study provides a complete and reliable picture of the Polish online market. It offers the possibility of analyzing and comparing the viewership of websites, applications and streaming materials on various types of devices, optimization of advertising budgets, comparison of traffic on desktops and laptops at home (PC-home) and at work (PC-work), as well as determining the position of the entity and its competition.
You can read more about the Mediapanel here.
For countries other than Poland, click here and read more about gemiusAudience Research.
