Online video and games are the students’ thing
Media consumption

Online video and games are the students’ thing

Online video and games are the most popular form of entertainment with students – the most recent Gemius data shows.

Every tenth internet user is a student

As it can be seen in the data, the youngest internet users, i.e. aged 7-14, account for 11 per cent of all online population.

The data quoted originates from an international internet study measurement (gemiusAudience) conducted by Gemius in more than 35 countries. It aims to research into the number and demographic profile of internet users and the manner in which they utilize the web, audio and wideo content, as well as mobile applications. The study is perfomed according to Gemius proprietary hybrid methodology and in accordance with the ICC/ESOMAR international code of conduct.